video analytics Archives - Page 5 of 8

How In-Store Video Analytics Can Drive Targeted Customer Marketing

Posted on August 8, 2022 (June 12, 2025) by Kim Hartman - President and CEO

Video analytics have changed the way retailers operate and approach their marketing. By using their existing surveillance cameras, stores can deploy intelligent video analytics to better understand their customers’ shopping habits and design an effective marketing strategy to increase sales. If you’re a retailer that already has an in-store surveillance system, you can enhance the […]

How Video Analytics Facilitate Object Detection and Identification

Posted on July 6, 2022 by Kim Hartman - President and CEO

Anyone who has ever had to go through hours of footage across different frames on a traditional surveillance system knows how inconvenient, time-consuming, and stressful this process can be. Fortunately, you no longer need to sift through endless hours of footage to detect and track an object—video analytics do it for you. In the past, […]

How License Plate Recognition Can Speed Access to Secure Facilities

Posted on June 30, 2022 (July 6, 2022) by Will Biggerman - Vice President and COO

License plate recognition (LPR) analytics integrate with your existing surveillance cameras to capture all license plates that come within the camera’s viewing range and automatically create a database of them. LPR technology can be used for schools, government facilities, residential buildings, office buildings, toll booths, and even roadway traffic analytics [1]. One of the primary […]

How Surveillance Camera Analytics Can Attain Situational Awareness

Posted on December 6, 2021 (January 4, 2022) by Will Biggerman - Vice President and COO

Today’s commercial environments demand surveillance technology that does more than capture evidence or requires security professionals to watch a live video feed. With intelligent video analytics, businesses can leverage data the software automatically collects to gain situational awareness and better insight into their daily operations. Surveillance camera analytics make it possible for you to customize […]

How Retailers Upgrade Their Surveillance Cameras With Video Analytics to Optimize Their Operations

Posted on November 16, 2021 (November 9, 2021) by Rob Gazzola - CMO

Most retailers have surveillance cameras in place to record transactions and have evidence in the event of a dispute or theft. However, the pandemic has motivated retailers to realize additional measures they could be taking to improve their marketing and customer service, especially when operating under public safety guidelines. Fortunately, most modern cameras can be […]

Tag: video analytics

How In-Store Video Analytics Can Drive Targeted Customer Marketing

How Video Analytics Facilitate Object Detection and Identification

How License Plate Recognition Can Speed Access to Secure Facilities

How Surveillance Camera Analytics Can Attain Situational Awareness

How Retailers Upgrade Their Surveillance Cameras With Video Analytics to Optimize Their Operations

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